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Dental marketing: it’s what we do

Our team knows dentistry inside out, having written millions of words on the full range of dental disciplines, from endo to ortho, and for audiences across the dental industry. We combine in-depth knowledge of the UK dental market with marketing expertise, delivering marketing strategy and content that boosts brand awareness and drives sales.

We pride ourselves on being agile and proactive, spending each and every day immersed in dentistry, and able to respond quickly to changes and new opportunities. We have a can-do attitude that means we don’t just talk – we do!

Content creation

Our multi-disciplined team of marketers and copywriters creates content that delivers results and meets clients’ objectives. Always intent on finding the best ways to communicate, using brand-appropriate platforms and tried and tested channels, we understand how to maximise investment through a bespoke approach.

Content services snapshot:

  • PR and editorial
  • KOL testimonials
  • CPD articles
  • Clinical case studies
  • Video interviews
  • Podcasts
  • Promotional videos
  • Social media campaigns
  • Whitepapers
  • Web content
  • SEO

Marketing strategy

An expert consultancy with decades of dental marketing experience, we are on hand with specialised, strategic advice. We devise creative media plans tailored to your needs, whether it’s across a multifaceted, year-long plan or a one-off targeted campaign. Our trusted relationships with the trade press and proven track record of media budget management means we know how to make your money work hard.

Marketing strategy snapshot:

  • Campaign planning
  • Media budget management
  • Social media strategy
  • Media relations
  • Market research
  • PR
  • Event networking

Creative services

Every piece of content needs the right creative treatment to hit its mark. Our in-house design team has specialised B2B experience, working across projects to captivate audiences with commanding design and creative services.

From print to video production, our creativity and proficiency across all formats result in engaging and cohesive marketing campaigns. As a result, you’ll benefit from compelling images, storyboarding, editing, and design that drive the engagement levels of your expertly crafted content.

Creative services snapshot:

  • Print advertising
  • Digital design
  • Website development
  • Social media creative
  • Promotional videos
  • Video interviews
  • Video reels
  • Podcasts
  • Packaging
  • Web banners
  • eCPD platforms
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